Vodafone
Brand Awareness Campaigns
_
Vodafone is a global leader in technology communications, spanning mobile, fixed line, broadband, and TV services. Our challenge was to reposition Vodafone Business, shifting perceptions from a mobile network provider to a trusted partner for end to end communication solutions.
The goal was to inspire businesses to embrace Vodafone’s technology with confidence and optimism, showcasing how their products and services could drive transformation, efficiency, and growth.
I played a key role in evolving and strengthening Vodafone’s brand positioning within the B2B space. Working closely with internal stakeholders, we created compelling, insight driven campaigns that spoke directly to the challenges businesses face, positioning Vodafone as a proactive problem solver and innovation partner.
Together, we delivered work that not only elevated the brand but also connected with business audiences on a more strategic, solutions focused level.
_
Role: Art direction, OOH, Digital and Print design
Team: Simon Toy, Wayne Jordan, Ian Cawley and Andrew Gardiner
Team: Simon Toy, Wayne Jordan, Ian Cawley and Andrew Gardiner
